GOOD FISHING represents a catchy, lighthearted take on the spirit of sport fishing; a willingness to cast your (metaphorical) line and embrace life's uncertainties as you explore the currents and see what you reel in.

We launched Good Fishing in the summer of 2017 as a multifaceted, homegrown label rooted in Berkeley, CA. Our collection is led by a range of cut and sew organic cotton tees, hoodies, and sweats.

Combining ethical, Fair Trade Certified production with Attractively Simple designs, Good Fishing products are go-to staples intended for all around wear.